# Brand Guidelines

## Logos and Banners, and Buttons

Offer our inclusive payment option to users by using our approved logos, banners and buttons.

### Download Zirtue Assets

### Download Zirtue Pay Assets

## Zirtue Pay Link

Simply copy and paste the Zirtue Pay link below into any of the buttons, logos, or banners to begin offering Zirtue Pay as a payment option.

`https://pay.zirtue.com`

## Compliance

Keep this in mind when using the items below:

- Do not use Zirtue content that is not located within this page without consent
- Do not alter or white label Zirtue's brand as an in house finance offering
- Do not change Zirtue's content, color, or design without approval

## Best Practice

- Use Zirtue's logo whenever Zirtue is being mentioned, such as emails, web pages, and the payment flow.
- Add a Zirtue Pay button on your payment page to offer a quick solution for users to get their bill paid by a loved one.

## Zirtue Logos

| Specs         | Description                         | Download                                                      |
|---------------|-------------------------------------|---------------------------------------------------------------|
| Brand Blue    | Use on light background             | [SVG](https://framerusercontent.com/images/0jRpjj67Mzlp0YVRIOuzswQs4.svg?width=1760&height=874) / [PNG](https://framerusercontent.com/images/AbyZjQz8XJ5NipYorRRpCWfbPs.png?scale-down-to=1024&width=1760&height=874) |

| Specs         | Description                         | Download                                                      |
|---------------|-------------------------------------|---------------------------------------------------------------|
| All Black     | Use on light background as an alternative | [SVG](https://framerusercontent.com/images/OYcvNDUvsKddgBPoR2IVSWJyJKE.svg?width=1760&height=874) / [PNG](https://framerusercontent.com/images/4Uyl0QDvoLqa9oZacQIvMD5ze8.png?scale-down-to=1024&width=1760&height=874) |

| Specs         | Description                         | Download                                                      |
|---------------|-------------------------------------|---------------------------------------------------------------|
| All White     | Use on dark background              | [SVG](https://framerusercontent.com/images/6qfxAGr7lUE2Fq7XTRFnnLoKMuo.png?scale-down-to=1024&width=1760&height=874) / [PNG](https://framerusercontent.com/images/XOQVtuLZp9hUbkFEGdQjTY2Ugo.svg?width=1760&height=874) |

## Zirtue Pay Logos

| Specs         | Description                         | Download                                                      |
|---------------|-------------------------------------|---------------------------------------------------------------|
| Brand Blue    | Use on light background             | [SVG](https://framerusercontent.com/images/QcpBtgwrVBHn173O2Q1VnTCA0.svg?width=1760&height=874) / [PNG](https://framerusercontent.com/images/0mi0CkMbdtaMwNDPJcQpQAoIIq8.png?scale-down-to=1024&width=1760&height=874) |

| Specs         | Description                         | Download                                                      |
|---------------|-------------------------------------|---------------------------------------------------------------|
| All Black     | Use on light background as an alternative | [SVG](https://framerusercontent.com/images/W6lFAVloa4QjqgIGNYIUMRA.svg?width=1760&height=874) / [PNG](https://framerusercontent.com/images/qDSmNJ4vEpC3nqDUwnjBiUEZn8M.png?scale-down-to=1024&width=1760&height=874) |

| Specs         | Description                         | Download                                                      |
|---------------|-------------------------------------|---------------------------------------------------------------|
| All White     | Use on dark background              | [SVG](https://framerusercontent.com/images/2patH8earVPZXUbqO9pbSyknM.svg?width=1760&height=874) / [PNG](https://framerusercontent.com/images/jfpSJGzSL5yV4u65I3mEOpcXBw.png?scale-down-to=1024&width=1760&height=874) |

## Banners

| Specs           | Description                  | Download | 
|-----------------|------------------------------|----------|
| Blue Banner      | Learn more button included    | PNG      |
| Blue Banner      | Learn more button included    | PNG      |

Please contact [**livia@zirtue.com**](https://livia@zirtue.com/) for branded marketing materials.

## Payment Method Action List

| Specs         | Description                         | Download                                                      |
|---------------|-------------------------------------|---------------------------------------------------------------|
| Zirtue Pay    | Use on dark background              | [PNG](https://framerusercontent.com/images/9Ww23z4aSe6THtslPeiuBcLw.png?width=528&height=75) / [SVG](https://framerusercontent.com/images/bs3DoRkyvkWf2YZBp5bE1iE3K8.svg?width=352&height=50) |

## Buttons

| Specs                      | Description                              | Download                                                      |
|----------------------------|------------------------------------------|---------------------------------------------------------------|
| Zirtue Pay Light           | Use on dark background                   | [PNG](https://framerusercontent.com/images/cGhCUCjXg51PzgRRvL4ZkJQ17Q.png?scale-down-to=1024&width=1026&height=162) |
| Zirtue Pay Light Outline   | Use on dark or light background        | [PNG](https://framerusercontent.com/images/MqlvA2ZSlJBYh4AMmvq8n5P4IM.png?scale-down-to=1024&width=1032&height=168) |
| Zirtue Pay Dark            | Use on light background                  | [PNG](https://framerusercontent.com/images/T0oNTU35tmAMTSQ4FBDUlIMQUyY.png?scale-down-to=1024&width=1026&height=162) |
| Zirtue Pay Blue            | Use on light background                  | [PNG](https://framerusercontent.com/images/Uq1GtidZoyciwvwjjhpO8Fvo6NU.png?scale-down-to=1024&width=1026&height=162) |